Truevail Presents 

Learn to Market your FAMs with Janine Cifelli

April 10 at 9am pst / 12pm est 

Join our Live Workshop to discover expert strategies from Janine Cifelli on marketing your FAMs, securing more invitations, and strengthening supplier relationships.

Workshop Overview

Join us for an exclusive FAM Marketing Workshop where you'll learn how to secure more FAM invitations, impress suppliers, and build powerful industry relationships. Special guest Janine Cifelli, the superstar supplier representative and owner of Janine Cifelli Representation, will share expert insights on standing out and maximizing these opportunities.

You’ll gain actionable tips on marketing your FAM experiences, creating standout content, and building stronger supplier relationships to secure future invitations. Don’t miss this chance to grow your travel business—reserve your spot today!

Meet the Presenters

Silver Spence

Host + Lead Marketing & Sales 

Silver has over 10 years of experience as a Customer Success Architect who blends creativity with tech savvy, always with a playful twist. From UX & web design to e-commerce entrepreneurship, she's been a part of the Silicon Valley tech scene since her teens, a trajectory that led to her founding two tech startups of her own.

Janine Cifelli

Founder + CEO, JaniNE Cifelli representation

Years ago, Janine was heading to warmer shorelines (Hilton Head SC) to launch her hospitality career when travel guru Bill Faber decided she was ‘on the wrong luxury hotel path,’ and convinced her to come to work for him in New York City instead. There, Jaj quickly learned the ins and outs of luxury travel sales, reservations, marketing & pr, and was soon representing properties like Necker Island, Mustique and Ulusaba Private Game Reserve. Now, 27 years later, Janine stewards her own namesake representation company; representing the best-of-the-best, most exclusive small boutique hotels and private islands in the world.

Join Our Workshop

Register for our Live Workshop to learn about the FAM marketing essentials every luxury travel advisor needs to know.

PRevious Workshop recordings

FEBRUARY 2025

Website Workshop

Your website is a reflection of your brand. Learn about the functions and branding necessary to impress your clients and create trust, what a website should cost and what to expect in your build process. Presented by our web design team and hosted by Silver. 

JANUARY 2025

Branding Workshop

Your brand is your business, that's why we've created a webinar to teach you about the impact of your brand and how to improve it. Explore the meaning of visual branding and how it impacts your business. 

DECEMBER 2024

Social Media Mastery Workshop

Learn about algorithms, how to turn your followers into leads, vanity metrics and how you can avoid all these headaches with Truevail.

NOVEMBER 2024

Email Mastery Workshop

Learn how to craft effective emails, use segmentation, and utilize Truevail’s content library to engage and convert clients.

OCTOBER 2024

DIY Launch – Content Designer Overview

Get an introduction to Truevail’s Content Designer and learn how to easily create custom content for your campaigns.


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